I recently taught a workshop at DragonCon 2023 on side hustles. With a full room, we ran through the fundamentals of a business, starting your ideas, and ideas around marketing. A common factor to all of these is the question, 'What's your why?'
The reason you look to go into business, especially starting creative ones, often is your motivation behind the work. Join me for a deeper conversation on how your why is one of the most important questions.